May 11-15 , 2026:  AdForum Worldwide Summit Toronto and New York. A focused forum where colleagues come together to share strategy, vision, and what’s driving growth across a fast-changing marketing ecosystem.

November 17-19, 2025: Book Signing at ProcureCon Marketing in Austin, TX. 

October 7, 2025: CICLOPE FESTIVAL at the prestigious Konzertsaal of the Universität der Künste (UdK). Competition Panel: Brands & Independents Forging Direct Relations and Defining the Rules of Engagement Workshop

June 3, 2025: “𝘐𝘯 𝘚𝘦𝘳𝘷𝘪𝘤𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘉𝘳𝘢𝘯𝘥: 𝘊𝘢𝘯 𝘞𝘦 𝘎𝘦𝘵 𝘈𝘭𝘰𝘯𝘨?”at the AICP (Association of Independent Commercial Producers) Week Base Camp – The Times Center in New York City.

May 28, 2025: IAA and Winterberry Group hosted Demystifying the Production in NYC. The book was featured at the event as a raffle prize.

March 5, 2025: The Association of National Advertisers is hosting a 3-hour virtual workshop, Creative Production: What Marketers Need to Know. This event is exclusive to ANA members.

November 14, 2024: APR hosted the Production 101 Workshop: The Marketer’s Guide to Hero Production.

June 28, 2024: WFA Production 101 Training for the APAC region

June 17 – 21, 2024: Cannes Lions International Festival of Creativity, The Power of Creative Production on the LBBonline stage & MCA Better Together stage

May 8, 2024: ANA Advertising Financial Management Conference book signing & panel “Influencers at Scale,” hosted by Jillian Gibbs

April 16-17, 2024: Marketing Procurement IQ (Europe): Book signing in London

February 22, 2024: 3-hour Virtual Production 101 Workshop for APR clients and ANA members.

January 10, 2024: Amplify Podcast, Amplify Your Content Production with a Media Plan